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Mayor Ken Siver
Social Media Strategy, Social Media Design, and Meta Ad Management
As the social media strategist for Mayor Ken Siver's 2021 re-election campaign, I oversaw daily updates, curated monthly social media calendars, gathered Southfield news and upcoming events for promotional efforts, and created attention-grabbing content. With a research-guided approach, I implemented social media ad campaigns. Reviewing performance data, I optimized the paid media strategy.
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Social Video - July Webinar - Resilience in Action
00:11
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00:24
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